A new visual identity
We were lucky enough to join Brigade Bar + Kitchen at the start of their huge refurbishment and re-branding project. What’s more, as they didn’t have a dedicated marketing team in-house, we served as an outsourced team and were heavily involved in shaping the brand, website, marketing materials and more.
Working closely with the interior design team responsible for the refurbishment, we started by developing a new logo and brand.
The restaurant itself is situated in an old fire station building, hence the name, but we also liked the idea of the kitchen staff being part of a ‘brigade’. We developed a font-based logo with a supporting badge to be used on marketing materials but also to be used internally as a mark of achievement as the apprentices progress through the ranks of their training.
