Huntingdonshire Regional College
Huntingdonshire Regional College is a Further and Higher Education College that delivers vocational courses and apprenticeships across a number of areas.
Working together to achieve great things
We were awarded the 2016/17 full-time recruitment campaign for Huntingdonshire Regional College in the summer of 2015 and have been working with the team ever since.
Our focus has been on end results for students and career possibilities after studying at HRC. This is represented in the overall campaign tagline, throughout the course guide and on the newly developed website. Using infographics we have created a focus on stats, salaries and future opportunities throughout, with clear links to the website from all offline activity driving traffic to the site for future information.
Making every penny count
We have worked with the team extensively to ensure the marketing spend is maximised, introducing the use of video across their social channels with Instagram and Facebook advertising. In addition, we’ve developed the campaign via outdoor media, local press, open events and other local centres such as cinemas and gyms.
We have a fantastic relationship with the marketing department and have become an extension of their team. We have received excellent feedback from all stakeholders and are currently working on this years’ campaign to promote upcoming open events.
We have been consistently impressed with the standard of work The Hideout have produced for us which has significantly developed the brand of the College. The customer service provided by The Hideout team is exemplary and their advice, expertise and professionalism is invaluable
Paul Gould / Marketing Manager / Huntingdonshire Regional College.